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UK and Australian health tech companies partner to overhaul specialist referrals

28 October 2022: UK health technology company Kinata has partnered with local electronic referral provider MEDrefer, to integrate their systems to reduce referrals to hospital specialists and allow better patient care in the community.

“Based upon our experience in the UK indicates that critical pressures on Australia’s healthcare can be alleviated if we remove some of the inefficiencies that are a legacy of the 20th century,” Kinesis Commercial and Operations Director Ben Harrison said of the company’s entry into the Australian market.

Kinata’s “pre-referral” platform, Kinesis, has saved the NHS more than £14 million ($25 million) by allowing patients to be triaged by specialists prior to referral. GPs are also provided with specialist advice on treatments to ensure patients arrive in secondary care at the right time.

“Two-thirds of patients attending outpatient clinics can be treated in primary care if GPs have better access to specialist support. Patients can also avoid long waits for outpatient clinic appointments while hospitals are able to focus on more urgent cases. A considerable amount of unnecessary spend can be avoided by patients getting the right care at the right time.”

The combined platform can support telehealth for rural and remote areas, mitigating the need for patients to travel significant distances for appointments.

“Our joint mission will change the way healthcare is delivered in Australia by integrating GP and specialist care in a way that hasn’t been achieved until now,” MEDrefer CEO Brian Sullivan said.

“Our integrated systems will manage the whole pre-referral and referral process and journey, all in one space, making it easy for clinicians to collaborate and increase the amount of quality care provided within the community.”

MEDrefer’s platform allows GPs to issue electronic referrals automatically populated with atomic data to a referral template directly from a patients electronic medical record. The system also allows GPs to search for specialists based on location, availability, special interests and language, and refer or treat according to the patient’s condition and circumstances.

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Announcing MEDrefer Enterprise

MEDrefer Pty. Ltd. proudly announces the release of MEDrefer Enterprise, a central hub of clinical and management activity for Australian health communities.

The MEDrefer platform is an affordable solution that captures live, atomic, de-identified data from eReferrals and other eForms to a secure cloud platform. It provides on-demand access of local clinical and management activity, enabling fast responses to population health and clinical service analytics to DoHA and leading PHNs.

Our unique FHIR-enabled platform represents the only single solution that allows faster responses to the particular challenges faced by PHNs in managing the health and wellness of their communities. Once established, the system operates seamlessly without the need for regular interaction with local primary care clinics.

MEDrefer is an established and highly developed eReferral platform featuring Australia’s leading online directory of Specialists, Allied Health and Hospitals, allowing referring clinicians to search and find the most appropriate speciality service, refer via electronic auto-populated forms and thereafter keep track of the status of every referral they issue.

To maximise compatibility with common Electronic Medical Records (EMRs) in use by GPs and Specialists (Best Practice, Medical Director, Zedmed, Genie and cloud based EMR’s), we provide MEDrefer Manager©, a small-footprint desktop application, downloaded and configured once only featuring an auto-update capability. MEDrefer Manager provides a one-click launchpad to key workflows and powers universal templates that can be accessed via a web browser from websites such as HealthPathways.

Our national Healthcare Services Directory combines native self-managed listings with those synchronised from Secure Messaging Networks like Medical Objects and the National Health Services Directory (NHSD) and Provider Connect Australia (PCA) via their integration. Our delivery model is unique, with multi-sourced listings de-duplicated and linked to a single master record as an authoritative point of truth.

Once Specialists, Allied Health or Hospitals are synced from their various source directories, listings can be enhanced to include their special interests, location, availability and languages to quickly request advice and guidance, share images with remote diagnostics, or simply request further information. Furthermore, each directory listing can link to one or more custom referral eForms published by the recipient service to list their minimum data requirements for patient intake, removing the need to consult a separate template directory

Our Advice and Guidance solution licensed from the UK, allows patients to be assessed and managed by hospital specialist/s consulting with the local GPs to evaluating a patient’s status, determining if they could be treated locally with secondary assistance. If possible, apart from saving time and travel for the patient, it also assists the local GP to gain experience they would not normally receive. Overseas experience shows a 62% reduction in hospital attendances, and we expect this service is even more appropriate in Australian communities.

The MEDrefer platform not only improves the quality of care to patients, but importantly, provides valuable data insights into opportunities to improve the delivery of primary care for PHNs, Local Hospital Districts and the Government.

Whether users are GPs, Specialists, Allied Health, Hospitals, Patients, PHNs, or Government there will be a benefit for all, and we welcome the opportunity to work with partners who share our vision.

Brian Sullivan, MEDrefer Founder and MD.

Better together – A unique, Australia-first aged care technology consortium

Aged care is undergoing a digital transformation as providers seek to unlock the benefits of technologies in improving care outcomes, costs and efficiencies.

The Aged Care Technology Consortium – which includes MEDrefer – offers a suite of innovations that solve enduring challenges in aged care and easily connect into an aged care provider’s existing IT infrastructure to achieve:

– More services per customer, per dollar

– Reduction in duplication of services and tests

– Reduced instances of harm

– Improved consumer and family satisfaction

– Fewer hospital transfers.

Find out more: 

How To Find & Fix the Automated Facebook Page You Didn’t Know About

Bad Facebook ReviewsMany medical practices are losing patients through bad Facebook reviews without even realising it. Even if you don’t have a Facebook page for your practice, there may be an unofficial page where patients regularly check in through their smart phones and in many cases, leave negative reviews. With Facebook one of the first places that prospective patients look when choosing a new doctor, bad reviews may mean your practice is missing out on new patients.

Thousands of these unofficial Facebook pages exist and many have comments such as “I thought a recent waiting time of THREE HOURS for a five minute procedure was a tad too long!”* with 1 star ratings to boot.

Fortunately, it’s an easy process to claim these unofficial pages and then deal with the bad reviews. MEDrefer has written a guide to show you how to do so, step by step.

You have the option to Claim the page (so you can edit the unofficial page) or Merge the page into another page you create or already own. Merging the page will allow you to keep all check in reviews and page likes, but remove all the other page information which was on the unofficial page.

*Real comment from a review on an unofficial Facebook page.


How to Fix Unofficial Facebook Pages

Firstly, check if you have an unofficial Facebook page for your practice. You can easily do this by typing the name of the practice into the Facebook search bar and checking the results that appear.

How to Merge or Claim an Unofficial Page

  1. Visit the unofficial page that you wish to merge or claim.
  2. Click on the ellipsis (…) at the top right of the page, next to Like, Save, Suggest Edits.
  3. On the menu that appears, click on “Is This Your Business?”
  4. You will have two options: Claim the page, or Merge the page.
  5. Select the option you wish to use.
  6. You will need to provide a business phone number OR copies of business documents so Facebook can verify your ownership of the business.


Note: Both “Merging” and “Claiming” will not remove or change reviews.


2 Ways to Deal with Bad Check in Reviews

Unfortunately, Facebook does not allow you to pick and choose which reviews show on your business page. There are two main options to deal with bad reviews.

  1. Claim the unofficial page where the bad reviews appear and then delete it in the settings section.
  2. On the page which has the bad reviews, click on the About section, Page Info, then the Edit button beside the address section. Uncheck the box next to Show map, check-ins and star ratings on the Page. This will remove all reviews AND the review option from your page.


Creating a New Page (OPTIONAL)

  1. Visit this link and click +Create a Page at the top. Link:
  2. Select ‘Local Business or Place’
  3. Some categories suitable for medical practices include: Doctor, Hospital/Clinic or Health/Medical/Pharmacy. You can add extra categories once you finish setting up your Facebook page
  4. Fill in the information in each step or skip to come back and do it later.



An example unofficial Facebook page with 6 reviews, 13 likes and a 2.2/5 star rating.

Does all this seem far too complicated? Contact MEDrefer and our helpful support staff will be happy to help you further with any issues you may be facing with your Facebook page/s. You can contact us by email via or phone 1800 556 022

Should you wish investigate having your own website, we can also help.